Over a 3 month period, click through rates increased by 15 percent and e cost per click decreased by 8 percent.
Conversions from advertising increased by 42%.
The average cost per conversion decreased by 24%.
Our client, a mattress manufacturer, has 6 stores throughout the Orange County, CA area. They sell their very own line of mattresses, and their mattresses are all manufactured and made to order locally.
The client wanted to increase in-store traffic and increase phone calls to the 6 retail stores using paid search and display advertising.
Over a 3 month period, click through rates increased by 15 percent and e cost per click decreased by 8 percent.
Conversions from advertising increased by 42%.
The average cost per conversion decreased by 24%.
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